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Jim Carpenter, a seasoned marketing and advertising leader, has joined Cardiff-based Weboso as Managing Partner, spearheading an AI-powered transformation in lead generation. This strategic move marks a significant step for Weboso in leveraging Meta™ AI and automation to deliver innovative marketing solutions.
Jim Carpenter, formerly the co-chief executive of Orchard Media and Events, brings over 25 years of experience in full-service marketing and advertising to Weboso. His extensive expertise spans a wide range of marketing media and advertising, positioning him as a key asset for the firm. Matt Jones, Weboso’s co-founder, expressed enthusiasm about the appointment, stating, “I’m delighted to welcome Jim – his natural leadership, integrity and ability to craft commercially effective marketing strategy will prove invaluable to Weboso as he leads it forward.”
Weboso’s innovative Lead Generation Made Simple proposition integrates commercial marketing expertise with cutting-edge technology. The approach combines creative strategies with technical skills, harnessing the power of Meta™ AI and automated sequencing to create an efficient lead funnel. This system delivers measurable benefits, saving businesses and their clients valuable time while enhancing the buying experience through AI and automation.
Expressing his excitement, Jim Carpenter said, “I’m excited to be joining to lead a business that delivers such a quantifiable and trackable benefit to their client. Weboso saves businesses and their potential clients valuable time and delivers a better buying experience through AI and automation – combined with Team W’s genius approach.” His leadership is expected to amplify Weboso’s ability to provide commercially effective marketing strategies.
To celebrate Carpenter’s appointment, Weboso is offering a free audit of lead generation for businesses. This audit includes:
- An individual business and Meta™ Ad audit
- A checklist of specific items a business can improve
- Tailored advice to optimize lead generation
Carpenter’s move to Weboso underscores the growing role of AI in revolutionizing marketing and advertising. With his proven track record and Weboso’s innovative use of Meta™ AI, the firm is poised to redefine lead generation for businesses in Cardiff and beyond.
